The goal of the Grand Rapids Ad Exchange is to spread your advertisements throughout Greater Grand Rapids to increase sales and revenue. We would like to provide more options, at a lesser price. To continue that journey we will begin testing a new feature called "Marketplace." Marketplace will be a new feature which allows you to sell services, products and events on our website.
This means we will also assist you in advertising by advertising your business withing our own advertisements. We will begin advertising GRAX in a way that will also promote your business and directing customers to our website and your products and services. Our customers will have the chance to learn about your business through information submitted by you and also buy your products, services and events. This will increase revenue to your business. The products will be purchased thought myGRAX via square, and transferred to your account on a weekly basis. There will be transaction fees which will be deducted from these funds automatically by square,
You will be given the opportunity to set a specific amount of inventory you would like to sell on a monthly basis. During the testing phase this service will be at no additional cost. However, the benefit of this service is more advertising in a digital location; more advertising in a physical location and an increase in sales and revenue. Your advertisements will continue to show on our monitors and we will continue strategically placing more monitors throughout Greater Grand Rapids.
Products may be sold at a lesser price for brand recognition. Events and Sales may be sold to be used at future dates as coupons since the funds will be sent to you on a weekly basis. You do not need to be a GRAX advertiser in order to be a Marketplace partner however, it is greatly suggested as you will gain a greater reach in both the physical and digital world.
Please join us as we embark on the next phase of our journey together as partners. In the next few weeks you will receive more information. You will receive a form to fill out which will include a request for your business, product, event or service description, pricing and inventory request. You will also receive a secure link to enter your bank account information so therefor we may transfer the funds earned from square to your account. Each transaction from Square will have a fee associated with it. Invoices and E-commerce Payments 2.9% + $0.30 USD per transaction. If you are unfamiliar with Square you can find more information on their website here.
For further questions or concerns please leave a comment on this post or contact us directly using the contact form. More information will be provided in future communications to come.
We look forward to a continued and ever expanding partnerships.